VANESSA VALLEJO CUNILLERA
(ART DIRECTION, COMMUNICATION DESIGN & SELF-PUBLISHING)
▷ AUTONOMOUS EXPERIMENTS: SELF-IMPOSED PLAYGROUNDS
While I enjoy thriving in the service-oriented nature of design; there are bigger, weirder, and more unconventional ideas that go beyond what can be achieved on a day-to-day basis for real clients. Whether these are art school projects, contest submissions, or self-guided explorations, these autonomous experiments provide a refreshing perspective when I’m in a rut. They also offer valuable insights for other projects, sparking creativity in ways that traditional briefs and constant urgency might not.
Some of my passion projects include a hypothetical music and social awareness campaign, an unofficial music clip, a typographic installation, print-making and collage experiments. Some of these loose explorations have evolved into self-publishing projects, while others remain in their random context (or lack of?), but they have all push my creative drive in unexpected directions.
Self-initiated collaboration?
Let’s talk about it!