VANESSA VALLEJO CUNILLERA
(GRAPHIC DESIGN, ART DIRECTION & SELF-PUBLISHING)
ABOUT ME
I’ve been in the design world long enough to consider myself idealistic. At times, I’ve felt like a misfit, especially with the industry's superficial side. This has driven me to develop my own approach to communication design—one aligned with my values. I believe curiosity should lead over trends and enjoy diving deep into concepts to uncover their true essence.
Born in Mexico City and raised in the Dominican Republic, I became a designer surrounded by the warmth and chaos of Caribbean life. This shaped my visual sensibility—embracing authenticity, vibrancy, and imperfections. Growing up in a developing country taught me resourcefulness and adaptability, strengths I carry into my professional attitude today. Now based in The Netherlands, I continue to blend my background with the contrasts of my surroundings.
I have developed communication design projects ranging from branding and posters to packaging and editorial for clients in culture, education, premium chocolate, and data analysis, among others. In my autonomous work, I place myself on the outskirts of Graphic Design—with a focus on storytelling and self-publishing, fascinated by the way language and essence can be made tangible.
ABOUT OUR POTENTIAL PROJECT TOGETHER
I love when client-designer relationships feel like collaborations rather than transactions. If you're also skeptical of trends and more interested in uncovering something meaningful through the process, let's talk. I value experimentation and believe the best results don’t start with a fixed idea but emerge through exploration and discovery.
If you’re not entirely sure what you need, that’s completely okay. We can figure it out together—I’m here to help define the project’s direction and find the best solution, even if it means navigating it along the way.
Everything you see on my site was shaped by specific communication needs and intentions. I’m not interested in having one signature style—I’d rather adapt and explore visual languages that respond to each project’s unique essence. I believe in creating work that surprises and engages—not just me, but you and your audience—something fresh, thoughtful, and resonant.